Code & Theory & Fortune 100 Company
Overview
Code and Theory (C&T), a digital-first creative agency, sought generative user research - with a focus on job-seeking needs and preferences - to inform the Define phase of a Careers portal and broader website redesign for their client, a Fortune 100 financial services organization.
Role
noodle conducted in-depth interviews, usability testing and competitor audits with job-seekers to develop user journeys and inform a Careers portal redesign that would drive interest, recruitment and retention among prospective and existing employees.
Skills & Activities
In-depth Interviews
Usability Testing
Competitor Website Audits
(Photo credit: Forbes)
Location(s)
United States